Shoe Care

Caring For Your Maddens

We want your MADDENS to stay beautiful as much as you do. Use these helpful shoe care tips to keep your new faves shining bright!

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Caring for PVC / Patent

Both PVC and patent are on trend, low maintenance friends! Use a shoe wipe to clean off any marks and polish shine into them using a microfibre cloth. Patent should not be touching other patents in storage as it can scuff. If this happens, use a patent leather shine conditioner to buff out the marks.

Caring for Rhinestone / Embellished

We love a sparkle here at SM and although we use expert craftsmanship to ensure durability these delicate fabrications may come off with wear. We often include a spare trim but prevention is key! Be extra careful when wearing your special occasion shoes to keep them looking fresh. Remember to always cover any embellishments before waterproofing.

Caring for Leather

We love luxe SM leather, keep yours looking fresh with a waterproofer and a leather conditioner. Always cover any embellishments before waterproofing, store in a cool dry place and if they get wet, always air dry. Remember that leather will soften over time, helping create the perfect SM fit.

Caring for Vegan Leather

Much like PVC and patent leather, vegan leather uppers make for an easy to care for shoe! Simply waterproof before wear and wipe off any marks. Remember to always cover any embellishments before waterproofing.

Caring for Canvas / Knit

Depending on the colour of your new kicks, canvas and knit can stain easily. We recommend using a waterproofer before wear to prevent any mishaps and taking them to a dry cleaners if large stains occur. Remember to always cover any embellishments before waterproofing.

Caring for Suede

Suede is one of our faves but does need a little more TLC than other fabrications. Due to it being prone to watermarks, we recommend waterproofing before your first wear. If your suede babies mark up or you feel the suede is looking a little flat, use a suede brush to plush out the upper and remove any marks with a suede shampoo. Remember to always cover any embellishments before waterproofing.

Caring for Satin

We love a luxe satin, keep yours looking perfect with a waterproofer and if any major stains occur find a dry cleaners that offers a shoe service. Remember to always cover any embellishments before waterproofing.

Caring for Velvet

Velvet, like other textiles can be prone to stains and watermarks, keep yours looking perfectly plush with a waterproofer and if any major stains occur find a dry cleaners that offers a shoe service. Remember to always cover any embellishments before waterproofing.

Caring for Faux Fur

Faux fur is best kept dry, try to reduce dampness and maintain your furry babies by wearing them on dry days with low rain/moisture. Store in a cool dry place and use a waterproofer for even more prevention.Take to the dry cleaners if large stains occur.